2 weeks/10 working days turnaround on NZ printed labels | Shop online today, pay later with

About Us


Hi there, welcome to our website. I'm Shelley Dunn, the graphic designer behind this Labels by Shelley & Co. Next to me in the photo is David, full time behind the scenes I.T guru and colour label printing technician! We also have Natalie on the team, our part time design assistant, who works remotely on your orders when they first come in to prep them for printing.

Business has grown in the last 15 months and no longer are the labels just by Shelley, hence the slight name change to Shelley & Co on our printed materials.

We strive to make the best quality labels, to give you advice where we see you may need it to get the labels up to consumer information standards and we also pride ourselves on the label being printed in NZ, with a great less than 10 day turnaround (on printed products).

A great label starts with great design.
We offer layout inclusive in the price of the black and white satin and polyester tape labels which are our most popular products. A great label needs clear layout, and text characters need to be the right size - some even have size restrictions in the standards. We include this so it is easier for you, as the small scale of labels often makes it hard to visualize whether the size of text and logos will work when you are not familiar with small scale design.
Follow us on Facebook and Instagram and get in touch if you have any questions.